Morgan Stanley Launches Pilot Cryptocurrency Trading Service on E*Trade

06.05.2026    19:55

The U.S. bank Morgan Stanley has launched a pilot cryptocurrency trading service on its E*Trade platform, according to Bloomberg.

Full access to the service will be available later this year. The E*Trade platform has 8.6 million customers.

The new service features lower fees—0.5% of the dollar value of the transaction. Coinbase, the largest cryptocurrency exchange in the U.S., charges 0.6%, the popular Robinhood platform charges 0.95%, and Charles Schwab charges 0.75%.

Morgan Stanley is developing cryptocurrency products across various business lines, aiming to integrate traditional finance with decentralized finance.

“This is much more than just trading cryptocurrency with lower fees,” Jed Finn, head of the high-net-worth wealth management segment, told Bloomberg. “In a sense, this strategy eliminates the middlemen who are eliminating the middlemen.”

Until recently, bank clients had to turn to other players for cryptocurrency products.

Morgan Stanley is also working to enable clients to convert crypto assets into exchange-traded fund shares without having to sell them first, according to Bloomberg sources. Additionally, in the second half of the year, the bank plans to introduce the ability for institutional clients to trade tokenized stocks.

In April, Morgan Stanley became the first Wall Street bank to launch a Bitcoin ETF, and in February, it filed an application for the right to provide custody services for digital assets.

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